Experimental Type

The goal of this project was to create a concept map poster based on Experimental Type using a limit of only two colors. As a daily rider of BART, I mapped out the relationships of ideas using the BART transit maps as my inspiration. The choice to use DIN as the font was inspired by its use on the traffic signs in Germany. I stacked and staggered the ‘Experimental Type’ in the background to replicate a city and the various terrain.

Here is the concept map that generated some of the ideas associated with experimental type.

Here is the first map constructed.


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Hi, I’m Eric and I created this site to document and share my design process and finished products. If there’s anything you like (or dislike), leave me a comment or send me an email at designby31216 at gmail dot com. Thanks for stopping by and enjoy the show!

IllType dot com

IllType.com. My sister site featuring illustration and typography.



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